Monday, April 4, 2011

By spending the time and resources

By spending the time and resources to nurture prospects and clients, you build a diamond mine of past and present customers. Maintain the relationship with existing clients Gucci Sunglasses,and you'll ensure that you have a continuing stream of sales and get lifetime value out of the relationship.

The other great thing about your list of customers is that they have the power to refer unlimited new prospects to you. The more satisfied your customers are with your products and services and the more important you make them feel, the more they will talk about your business to their family, friends and associates.  

Ways to maintain a good relationship with your clients:

There are lots of ideas and ways to keep in touch with your customers on a regular basis. The ones you choose will depend on your personality (and that of your business), your resources and your Burberry Sunglasses, outcomes. Whatever ways you decide to utilize to keep nurturing a profitable and rewarding relationship with your current customers, remember to do them consistently and often.

* put them on a monthly newsletter list

* send them articles you feel might interest them

* mail or email birthday, anniversary and holiday cards

* make special customer offers such as discounts, add-ons or special rates during holiday seasons

* treat them to lunch

* send a handwritten note

* offer VIP programs

* run contests to provide incentives

* send a small token of appreciation (movie tickets, magazine, online gift certificate)

* and don't forget the special attention of a phone call!

To keep your most profitable clients, you must keep nurturing the relationship and make sure it continues to provide benefits to your customers. All you need to remember is to Ray Ban Sunglasses,give them time, attention and information - just like you did during the earlier phases of your relationship.

Keep this in mind and your list of customers will always be your most valuable asset and the key to generating unlimited repeat business.

No comments:

Post a Comment